Improving Customer Conversations Part 2: Storytelling

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Name: Improving Customer Conversations Part 2: Storytelling
Date: May 25, 2017
Time: 7:30 AM - 10:00 AM EDT
Event Description:

The second in a two-part interactive workshop series, this session will focus on helping engineering and technology managers improve their ability to communicate high value technical and business concepts to customers and partners in a high impact manner. Topics include:

  • Just the facts: understanding your presentation goals and approach
  • Storytelling as a communication tool
  • Adapting the story to the format

Workshop Facilitator

Matt Leary
Principal, Solutions Insights

Matt has spent the last 20 years helping leading technology, engineering and industrial companies improve their sales, business development and marketing performance. Currently, Matt is a founding partner and principal at Solutions Insights, a firm focused on helping companies bring complex solutions to market.  Previously, Matt held senior positions at a Boston-area technology start-up, and at a leading technology marketing and sales member-based association.  Matt is a life-long RI resident, who has delivered business development consulting and training to a wide range of companies including 3M, AT&T, Cisco, General Dynamics, GE, Nokia, Northrop Grumman, Verizon and Xerox.

Location:
Mainstay Hotel & Conference Center 
151 Admiral Kalbfus Road
Newport, RI 02840
Date/Time Information:
Thursday, May 25, 2017 from 7:30 AM to 10:00 AM EDT
Contact Information:
Molly Donohue Magee 401-378-8485
Fees/Admission:
$20 SENEDIA Member
$40 Non-Member
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